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Smarter Branding Results
in Record Time.
This is Branding Evolved.

Branding Services

For over 18 years and counting, our leadership has helped hundreds of companies across a variety of industries reach their fullest potential. Our blend of strategic services and wildly creative mindset delivers unparalleled results that helps your business thrive.

Fractional CMO and CRO Services

In addition to offering a full suite of Branding and Marketing services, we also provide Fractional CMO and CRO resources as well. For those companies who need expert-level guidance on how to position, launch and grow your business, we offer our strategic guidance in an affordably accessible model. Services include:

Cost Effectiveness: Through the fusion of human ingenuity and cutting-edge technology, we craft worldclass solutions that resonate with your audience. Our tailored offerings, calibrated for mid-sized firms, ensure impactful and cost-effective brand journeys, paving the way for remarkable ROI.

Tech Expertise: Defining.com is the bridge between technology and visionary branding. Leveraging a full suite of AI tools, we uncover insights driving brand differentiation and impact. With data-driven strategies resonating with tech-savvy audiences.

Speed to Market: For CEOs and CMOs, Defining.com stands as your trusted partner. We operate at the speed of thought. Employing an agile approach, we compress the brand crafting
process, providing mid-sized firms with a
competitive edge.

Impressive Credentials:  Defining.com’s credentials shine. With 30+ years of experience in corporate branding, we’ve orchestrated billion-dollar exits, leaving an indelible mark. Our track record showcases the fortification of 300+ brands, a testament to our prowess.

What We Think

The Billion-Dollar Brand Blueprint: Lessons from the Trenches

Top 10 Branding
Mistakes and How to
Avoid Them.

Mastering the AI Revolution: 4 On-Branding Tips for CMOs.

A CMO’s guide to navigating the choppy waters ahead.

Why Storytelling is Your Most Critical Skillset in a Virtual World