Smarter Branding Results
in Record Time.
This is Branding Evolved.

Branding Services

For the past 30 years, our leadership has helped hundreds of companies across a variety of industries reach their fullest potential. Our blend of strategic services and wildly creative mindset delivers unparalleled results that helps your business thrive.

Research

Unearth hidden insights and pave the way for groundbreaking strategies with our meticulous research approach.

Brand Positioning

Carve out your unique space in the market landscape with our expert brand positioning, crafting a narrative that resonates and endures.

External Messaging Platform

Craft compelling stories and key messages that capture the essence of your brand, making every interaction memorable.

Logo/Identity

Let's design a logo and identity that's not just seen but felt, encapsulating your brand's spirit in every curve and color.

Visual Brand Language

Create a visual tone that speaks your brand’s unique and memorable language, setting a visual tone that's unmistakably yours.

Campaign Ideation

Ignite your brand's potential with our creative campaign ideation, turning bold ideas into even bolder realities.

Web Design/Development

Our web design and development, merges aesthetic innovation with functional excellence for an unmatched user experience.

Sales Content

Elevate your sales narrative with content that doesn't just inform but transforms, driving engagement and results.

ABM Planning

Strategize and execute targeted Account-Based Marketing plans that hit the mark, turning prospects into loyal advocates.

Media Planning and Buying

Navigate the media landscape with confidence, strategically planning and purchasing media that maximize your brand's reach and impact.

Cost Effectiveness: Maximizing Impact  Within Reach
Through the fusion of human ingenuity and cutting-edge technology, we craft worldclass solutions that resonate with your audience. Our tailored offerings, calibrated for mid-sized firms, ensure impactful and cost-effective brand journeys, paving the way for remarkable ROI.

Tech Expertise: Branding Through Innovation
Defining.com is the bridge between technology and visionary branding. Leveraging a full suite of AI tools, we uncover insights driving brand differentiation and impact. With data-driven strategies resonating with tech-savvy audiences.

Speed to Market: Accelerating Your Brand’s Journey
For CEOs and CMOs, Defining.com stands as your trusted partner. We operate at the speed of thought. Employing an agile approach, we compress the brand crafting process, providing mid-sized firms with a competitive edge.

Impressive Credentials: Your Brand’s Powerhouse Ally
Defining.com’s credentials shine. With 30+ years of experience in corporate branding, we’ve orchestrated billion-dollar exits, leaving an indelible mark. Our track record showcases the fortification of 300+ brands, a testament to our prowess.

What We Think

The Billion-Dollar Brand Blueprint: Lessons from the Trenches

Top 10 Branding
Mistakes and How to
Avoid Them.

Mastering the AI Revolution: 4 On-Branding Tips for CMOs.

A CMO’s guide to navigating the choppy waters ahead.

Why Storytelling is Your Most Critical Skillset in a Virtual World