DCA Asset Management, a distinctive kind of firm with a unique kind of investment style was in need of reinvigoration. The brand perception was not keeping pace with the company’s evolution. DCA needed a new image and story that appealed to its tech forward mission. So we provided a new platform for the future of DCA. The brand identity and messaging were re-engineered for a more forward thinking story, and then translated into a new logo, web designs and marketing collateral.