The World’s Most Valuable
Digital Real Estate.

Ultra-Premium Domains are lead generators, brand enhancers, & appreciating assets. All lead to increased ROl & higher company valuations-while reducing the cost of customer acquisition.

Far more than simply digital addresses, Ultra-Premium domains are authoritative, unforgettable cornerstones for global brands. Imagine a domain that not only aligns seamlessly with your branding, but amplifies it—multiplying the impact of your marketing. In the digital realm, where first impressions are critical, a premium domain is your brand’s ultimate power move.

Corporate Domain Services

Domains for sale

See our curated collection of ultra-premium domains under exclusive representation.

Acquisitions

Looking to acquire your exact-match domain, or interested in a new name and domain?

Consulting

Services include:
Ideation, Enforcement, Overall Strategy & Portfolio Management.

Domains for sale

See our collection of premium and ultra- premium domains currently listed for sale.



Acquisitions

Looking to acquire your exact-match, or interested in a new name and domain?

Consulting

Services include:
Ideation, Overall Strategy
& Portfolio Management.

What sets us apart

At Defining.com, we’re proactive out-bounders. We dive in, do the extensive legwork, and close the deal. It’s not just about the hunt; it’s about precision. We identify and engage the ideal buyers and sellers, educating and engaging across all channels. This isn’t just outreach; it’s about crafting targeted connections that deliver powerful results.

Acquisitions

We help companies acquire premium domains at optimal prices via professional sourcing, valuation, negotiation, and secure transaction management, ensuring a tailored, confidential, and efficient domain acquisition experience

Sales

Our professional and ethical service focuses on matching valuable domain assets with the most suitable end users through targeted marketing and extensive outbound efforts to achieve stellar results.

DomainFirst Naming ™

We identify the ideal .com and related IP for your brand, tailored to your specific needs and growth stage. Services include: comprehensive naming and branding to market testing and trademark checks and more.

Appraisals

Have your domain asset personally appraised our team of experts, with a combined 50 years experience in domains—selling, acquiring, and appraising ultra-premium .COMs for investors, VCs, PE & companies of all stage

Corporate Domain Services

• Portfolio Management

Leverage our expertise and guard your valuable time to maximize how domain name values work for your bottom line. Audits, reports, consolidation, management & more.

• Monitoring & Enforcement

We protect what you’ve built: providing analytics you can easily digest, integrated with actionable protocols—streamlining your processes and procedures for maximum efficiency and efficacy.

• Security & Domain Tools

Keep your assets safe with advanced security recommendations and domain tools, both internally and externally.

• Ecosystem Assessment

Domain Ecosystem Audits/Reports, Nameservers and DNS Configuration, Security Protocols and Backup Registrars, Registration & Consolidation, New TLD launches, Content resolution, and more.

Domain Acquisition

Imagine the journey beginning with the perfect name. You face a choice: invest countless resources branding an  invented term or struggle to scale without a .com. Or, you secure a premium .com domain that instantly resonates with authority and consumer appeal.

But what if your ideal domain is already claimed? Enter Defining.com’s Professional Domain Name Acquisition Services. As a leading global brokerage with over twenty years of experience, our team’s deep-rooted expertise and trusted network bridge the gap between you and your perfect domain. At Defining.com, you’re not just acquiring a domain; you’re investing in a legacy. Each project we undertake is infused with:

   • Professional, private and discreet representation that guards your interests.
   • Savvy negotiation, backed by decades of industry knowledge.
   • Comprehensive assessment and valuation, ensuring your investment is sound and savvy.
   • Exemplary escrow and clearing services, delivering seamless, worry-free transactions.

Domain Brokerage & Consulting

Consulting:Our comprehensive services encompass Domain Appraisal + Consulting, Domain Brokering for Buyers and Sellers, Domain Name Ideation, Domain Name Strategy Consulting, and Domain Portfolio Management. Connect with us today for a transformative consultation that goes beyond the conventional, crafting a digital strategy that propels your brand to new dimensions.

Appraisals:Our founder’s journey began in 1998 with a vision to excel in the premium domain landscape. Our expertise is not just in appraisal but extends to comprehensive consulting, ideation, sales, strategy, and securing ultra-premium .COMs for a discerning clientele that includes investors, VCs, Private Equity, established companies, and dynamic startups.

Naming:With the right name, your brand’s journey is already half-accomplished. We specialize in identifying that perfect name that embodies the essence of your company. We go beyond securing just an exact match .com and related IP. Our process is meticulously tailored to your specific needs. We conduct a thorough analysis of your market strategy, engage in exhaustive research, and generate a bespoke list of names that resonate with your brand’s ethos and vision.

Acquisitions:We use our decades worth of experience in brand development, consumer insights, marketing and naming to help you identify and acquire the right domain for your company. When developing a disruptive brand, it’s mission-critical to acquire an intuitive, memorable and authoritative domain. We take a consultative approach and specialize in working with founders, CXOs, and VCs to get the right domain at the right price.

Sales:We employ exhaustive research, brand strategy, marketing communications, and our deep knowledge of the market,  as well as our enviable network, to find the right buyer for your valuable domain assets—matchmaking the domain to the company who can most benefit from its acquisition. We take a consultative approach, specializing in identifying and selling to end users, and developing deals that benefit all parties.

Case Studies

"Ultra-premium Domains like these can help a company achieve instant brand recognition, ignite a business, and massively accelerate value creation.”

— MicroStrategy CEO, Michael J. Saylor, on the
Domain Name Voice(.) com which sold for $30 million
in cash in June 2019

Resources

Case Studies

Resources

"Ultra-premium Domains like these can help a company achieve instant brand recognition, ignite a business, and massively accelerate value creation.”

— MicroStrategy CEO, Michael J. Saylor, on the Domain Name Voice(.) com which sold for $30 million in cash in June 2019

Exact-Match .COM Stats

For the past three decades, consumers have subconsciously placed trust in companies with exactmatch .COM domains. Plus, the cost of branding on alternative extensions skyrockets as engagement naturally gravitates towards .COM. Let’s look at the numbers…

100%

of the top 100 Global Tech firms

99%

Fortune 500 companies

96%

YCombinator's Top Companies

100

Crunchbase's Unicorn Board